Buffalo is on the cusp of creating a fashion district.

Fig an evening of fearless fashion is laying the foundation and represents the first phase of this dynamic new economic initiative. The Fig Fashion Event will showcase the work of local designers and provide a platform for them to connect with potential buyers, investors, and end customers. It will also help to raise awareness of the city's fashion potential. We are committed to collaborating with other stakeholders in the community to make this vision a reality. We believe that Buffalo has the potential to be a major fashion destination, and we are excited to be centralizing this initiative in Buffalo for the benefit of the entire Western New York region. A Fig Community Advisory Board model will be used in building interest, bringing talent together, and ensuring community buy-in, participation, and representation.

A closer look

at Fashion in Buffalo

  • Key reasons that make Buffalo the optimal candidate for a fashion district:

    · A rich history in fashion, dating back to the turn of the 20th century, when the city was a major center for garment production.

    · A strong manufacturing base: Buffalo has a long history of manufacturing textiles and clothing.

    · A creative workforce: Buffalo is home to a thriving creative community including designers, artists, and entrepreneurs. This creative energy is essential for a fashion district to flourish.

    · A supportive community: Buffalo has a powerful sense of community and a supportive business environment, making it a good place to launch a fashion district.

    · Creating a fashion district in Buffalo will be a significant economic development initiative for the city, creating jobs, attracting tourists, and boosting the local economy. It presents another opportunity to revitalize once thriving areas of Buffalo –further enhancing the city and the region as a wonderful place to live, work, and visit.

  • Key actions through the structure of a Fig Community Advisory Board that must be accomplished in creating a fashion district in Buffalo:

    · Identifying a suitable location: The fashion district should be in an area that is easily accessible to both residents and tourists. Cost and location will be critical points of consideration in the location selection.

    · Attracting businesses: The fashion district should attract a variety of businesses, including clothing stores and distributors, design studios, and manufacturing facilities.

    · Providing support services: The fashion district should provide support services to businesses, such as manufacturing, raw materials, marketing, networking, and training.

    · Promoting the district: The fashion district should be promoted to the public through advertising, publicity, special events, and social media.

    Cannon Flowers, Growth Impact Analyst